Roberts, Mary Lou. Internet marketing : integrating online and offline strategies / Mary Lou Roberts. - 2nd ed. - Australia ; United States : Thomson, c2008. - xv, 395 p. : ill. ; 28 cm. Includes bibliographical references and index. ISBN: 9780759391659 (pbk.) 0759391653 (pbk.) LCCN: 2006907940 Subjects--Topical Terms: Internet marketing. LC Class. No.: HF5415.1265 / .R617 2008 Dewey Class. No.: 658.872 / RMI