TY  - BOOK
AU  - Worsam,Mike
ED  - Chartered Institute of Marketing.
TI  - Marketing operations 1999-2000
T2  - CIM workbook
SN  - 0756043625
U1  - 658.8 22
PY  - 1999///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Marketing
KW  - Examinations, questions, etc
N1  - Includes bibliographical references and index
ER  -