Kotler, Philip. <br/><br/>
Principles of marketing / 
Philip Kotler, Gary Armstrong. 
 - 8th ed,  International ed. 
 - Upper Saddle River, N.J. ;  London :  Prentice Hall International,  c1999. 
 - 635,[56]p. :  col. ill., ports. ;  26 cm. +  CD-ROM. 
<br/><br/> .One computer laser optical disk in pocket attached to inside back cover  .Includes index 
<br/><br/><label>ISBN: </label>9780130961907 0130961906 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / kpp