TY - BOOK AU - Kotler,Philip AU - Armstrong,Gary TI - Principles of marketing SN - 9780130961907 U1 - 658.8 23 PY - 1999/// CY - Upper Saddle River, N.J., London PB - Prentice Hall International KW - Marketing N1 - .One computer laser optical disk in pocket attached to inside back cover; .Includes index ER -