Koren, David,  1970- <br/><br/>
Architect's essentials of marketing / 
David Koren. 
 - Hoboken, N.J. :  John Wiley & Sons,  c2005. 
 - vii, 280 p. ;  22 cm. 
 - Architect's essentials of professional practice series .
<br/><br/>Includes bibliographical references (p. 271-273) and index. 
<br/><br/>Marketing strategy : start at the start -- The business development cycle : getting <br/> .the job -- Marketing tools and resources : your arsenal of marketing weapons 
<br/><br/><label>ISBN: </label>9780471463641 
<br/><br/><label>LCCN: </label>2004011437 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Architectural services marketing--United States.
<br/><br/><label>LC Class. No.: </label>NA1996  / .K67 2005 
<br/><br/><label>Dewey Class. No.: </label>720.688  / KDA