Keegan, Warren J. Global marketing / Warren J. Keegan, Mark C. Green. - 4th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005. - xx, 636 p. : col. ill., col. maps ; 28 cm. .Includes index Includes bibliographical references ISBN: 9780131968547 LCCN: 2004050148 Subjects--Topical Terms: Export marketing. LC Class. No.: HF1416 / .K443 2005 Dewey Class. No.: 658.84 / KWG