Strategic management : a methodological approach /
Alan J. Rowe ... [et al.].
- 3rd ed.
- Reading, Mass. : Addison-Wesley, c1989.
- xiv, 939 p. : ill. ; 28 cm.
Rev. ed. of: Strategic management / Alan J. Rowe, Richard O. Mason, Karl E.
.Dickel. c1986 .Includes index
Includes bibliographies
0201157365 9780201157369
88006365
Strategic planning--United States.
Management--Case studies.--United States
HD30.28 / .R677 1989
658.4 / STM