Strategic management : a methodological approach / Alan J. Rowe ... [et al.]. - 3rd ed. - Reading, Mass. : Addison-Wesley, c1989. - xiv, 939 p. : ill. ; 28 cm.

Rev. ed. of: Strategic management / Alan J. Rowe, Richard O. Mason, Karl E.
.Dickel. c1986 .Includes index

Includes bibliographies

0201157365 9780201157369

88006365


Strategic planning--United States.
Management--Case studies.--United States

HD30.28 / .R677 1989

658.4 / STM