Aris, Annet.
Managing media companies : harnessing creative values /
Annet Aris, Jacques Bughin.
- 2nd ed.
- Chichester : Wiley, 2009.
- xvi, 384 p. : Ili. ; 24 cm.
Includes bibliographical references index.
9780470713952 047071395X
Mass media--Management.
GT3405 / C627 2009
302.23068 / AAM