Barry, Pete <br/><br/>
The advertising concept book :  think now, design later : a complete guide to creative ideas, strategies and campaigns / 
Pete Barry. 
 - London :   KThames & Hudson,  2008. 
 - 272 p. ؛  ill. ؛  25 cm. 
<br/><br/>Includes bibliographical references :p. (268) and index. 
<br/><br/><label>ISBN: </label>9780500516232 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Advertising campaigns.<br/>Advertising copy.
<br/><br/><label>LC Class. No.: </label>HF5823  / .B27 2008 
<br/><br/><label>Dewey Class. No.: </label>659.1  / B P A