TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Gary
TI  - Principles of marketing
SN  - 9780273752431
AV  -  HF5415  .K636 2012
U1  - 658.8 22
PY  - 2012///
CY  - Harlow, Eng.
PB  - Pearson Education
KW  - Marketing
N1  - Includes bibliographical references (p. R1-R24) and index
ER  -