International marketing / Philip R. Cateora ... [at. el] - Mid Eat ed. - New York, NY : McGraw-Hill Education, 2014. - xxxiii, 638 p. : col. ill. ; 29 cm.

Includes indexes.

9780077151690


Export marketing.
International business enterprises.

HF1416 / .C375 2016

658.848 / INM