Yip, George S.

Total global strategy : managing for worldwide competitive advantage / George S. Yip. - Englewood Cliffs, N.J. : Prentice Hall, c1992. - xviii, 318 p. : ill. ; 22 cm.

Includes bibliographical references :p. (209-312)and index.

0133576582 : $24.95

91046932


International business enterprises--Management.
Strategic planning.

HD62.4 / .Y56 1992

658.049 / YGT