TY  - BOOK
AU  - Cateora,Philip R.
AU  - Money,Bruce
AU  - Gilly,Mary C.
AU  - Graham,John L.
TI  - International marketing
SN  - 9781260547870 (pbk.)
U1  - 658.84 23
PY  - 2020///
CY  - New York, NY
PB  - McGraw-Hill Education
KW  - Export marketing
KW  - International business enterprises
N1  - Previous edition: 2016; Includes bibliographical references and index
ER  -