Baines, Paul,  1973- <br/><br/>
Marketing / 
Paul Baines and Chris Fill. 
 - 3rd ed. 
 - Oxford, United Kingdom ;  Oxford University Press,  2014. 
 - xxviii, 737 p :  ill ;  27 cm. 
<br/><br/><label>ISBN: </label>9780199659531 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .B26 2014 
<br/><br/><label>Dewey Class. No.: </label>658.8  / BPM