| 000 | 01235cam a22003494a 4500 | ||
|---|---|---|---|
| 003 | BUC | ||
| 005 | 20220327023959.0 | ||
| 008 | 200108s2006 enka g bi 001 0 eng | ||
| 010 | _a2006007845 | ||
| 020 | _a9780199273980 (pbk.) | ||
| 020 | _a0199273987 (pbk.) | ||
| 040 |
_aBADR UNIVERSITY IN CAIRO _cBADR UNIVERSITY IN CAIRO _beng _erda |
||
| 041 | 0 | _aeng | |
| 050 | 0 | 0 |
_aHF5415.135 _b.W47 2006 |
| 082 | 0 | 0 |
_a658.8101 _222 _bWDS |
| 100 | 1 | _aWest, Douglas C. | |
| 245 | 1 | 0 |
_aStrategic marketing : _bcreating competitive advantage / _cDouglas West, John Ford, and Essam Ibrahim. |
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2006. |
||
| 300 |
_axxv, 517 p. : _bill. ; _c25 cm. |
||
| 336 | _236 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xDecision making. |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aFord, John B. _d1949- |
|
| 700 | 1 | _aIbrahim, Essam. | |
| 856 | 4 | 1 | _uhttp://www.loc.gov/catdir/toc/fy0613/2006007845.html |
| 856 | 4 | 2 | _uhttp://www.loc.gov/catdir/enhancements/fy0722/2006007845-b.html |
| 856 | 4 | 2 | _uhttp://www.loc.gov/catdir/enhancements/fy0722/2006007845-d.html |
| 902 | _aA.Hassib | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1479 _d1479 |
||