000 01039cam a22003254a 4500
003 BUC
005 20221015054325.0
008 200108s2006 ohua g bi 001 0 eng
020 _a0324317174 (instructor's ed.)
020 _a0324323808
020 _a9780324323801
040 _aBADR UNIVERSITY IN CAIRO
_cBADR UNIVERSITY IN CAIRO
_beng
_erda
041 0 _aeng
050 0 0 _aHF5415
_b.L2624 2006
082 0 0 _a658.8
_222
_bLCI
100 1 _aLamb, Charles W.
245 1 0 _aIntroduction to Marketing /
_cCharles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
250 _a.8th ed,
_b.instructor's ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_cc2006.
300 _axlviii, 736 p. :
_bcol. ill. ;
_c29 cm.
336 _236
504 _aIncludes bibliographical references :p. (702-717) and index.
650 0 _aMarketing.
650 0 _aMarketing
_xManagement.
700 1 _aHair, Joseph F.,
_c Jr.,
_d1944-
700 1 _aMcDaniel, Carl,
_c Jr.,
_d1941-
902 _aA.Hassib
942 _2ddc
_cBK
999 _c1508
_d1508