000			02045cam a22003614a 4500
003			BUC
005			20220328024307.0
008			020109s2003 maua f bi 001 0 eng
010			_a2002151887
020			_a1405111801 (pbk : alk. paper)
040			_aBADR UNIVERSITY IN CAIRO _cBADR UNIVERSITY IN CAIRO _beng _erda
041		0	_aENG
043			_an-us---
050	0	0	_aHD30.28 _b.G716 2003
082	0	0	_a658.4012 _223 _bGRC
100	1		_aGrant, Robert M., _d1948-
245	1	0	_aCases in contemporary strategy analysis / _cRobert M. Grant, Kent E. Neupert.
250			_a3rd ed.
260			_aMalden, MA : _bBlackwell, _c2003.
300			_axi, 369 p. : _bill. ; _c25 cm.
500			_a"Written and selected to accompany Robert Grant's Contemporary strategy .analysis (Fourth edition)"--Preface
504			_aIncludes bibliographical references and index.
505			_aMadonna -- Laura Ashley Holdings plc : the battle for survival -- The U.S. airline industry in 2002 -- DaimlerChrysler and the world automobile industry -- Wal-Mart Stores, Inc., May 2002 -- Eastman Kodak : meeting the digital challenge -- Organizational restructuring within the Royal Dutch/Shell Group -- Harley-Davidson, Inc., January 2001 -- Online broking strategies : Merrill Lynch, Charles Schwab, and E*Trade -- EMI and the CT scanner [A] and [B] -- Rivalry in video games -- Birds Eye and the UK frozen food industry -- Euro Disney : from dream to nightmare, 1987-94 -- Richard Branson and the Virgin Group of Companies in 2002 -- General Electric : life after Jack -- AES Corporation : .rewriting the rules of management
650		0	_aStrategic planning _vCase studies.
650		0	_aDecision making _vCase studies.
700	1		_aNeupert, Kent E.
700	1		_aGrant, Robert M., _d1948- _tContemporary strategy analysis.
902			_aO.Reda
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c1573 _d1573