000 01310cam a22003374a 4500
003 BUC
005 20220521054001.0
008 200210s2005 nju g b 001 0 eng
010 _a2004011437
020 _a9780471463641
040 _aBADR UNIVERSITY IN CAIRO
_cBADR UNIVERSITY IN CAIRO
_beng
_erda
041 0 _aeng
043 _an-us---
050 0 0 _aNA1996
_b.K67 2005
082 0 0 _a720.688
_222
_bKDA
100 1 _aKoren, David,
_d1970-
245 1 0 _aArchitect's essentials of marketing /
_cDavid Koren.
260 _aHoboken, N.J. :
_bJohn Wiley & Sons,
_cc2005.
300 _avii, 280 p. ;
_c22 cm.
336 _236
440 0 _aArchitect's essentials of professional practice series
504 _aIncludes bibliographical references (p. 271-273) and index.
505 _aMarketing strategy : start at the start -- The business development cycle : getting .the job -- Marketing tools and resources : your arsenal of marketing weapons
650 0 _aArchitectural services marketing
_zUnited States.
856 4 2 _uhttp://www.loc.gov/catdir/description/wiley042/2004011437.html
856 4 1 _uhttp://www.loc.gov/catdir/toc/wiley041/2004011437.html
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy0616/2004011437-b.html
902 _aE.Anwer
942 _2ddc
_cBK
999 _c3018
_d3018