Page 242 -
P. 242

232 Managing Customers Through Economic Cycles

29. Niche social news site votes – In marketing circles
      and for SEO blogs it is widely known that the search
      marketing social news site Sphinn is the destination to
      submit your work. Being successful here means recog-
      nition by experts and highly targeted visitors. Each
      niche has its own niche social news site: Hugg for
      “green” news, YCombinator for startups and technol-
      ogy, Design Float and Design Bump for design, and
      DZone for web development and programming.

30. Number of “thumbs up” on StumbleUpon – Other
      than Digg or Reddit, social browsing sites like
      StumbleUpon are populated by the general public from
      around the globe. People voting for a site on
      StumbleUpon “like you”. Whether a site has “mass
      appeal” can be discovered here (not on Digg).

31. StumbleUpon reviews feedback – People who write
      reviews about a site on StumbleUpon have a real emo-
      tional connection to the site, the StumbleUpon com-
      munity, and/or the subject they are addressing. Getting
      10 or more “awesome” reviews on StumbleUpon is a
      solid measurement regarding the overall popularity of
      a website or a particular webpage.

32. Technorati Blog mentions – A page often mentioned
      on Technorati is truly admired in the blogosphere. The
      Technorati authority is not a reliable metric. It’s based
      largely on Technorati bookmarks, which bloggers can
      manipulate easily.

33. Google BlogSearch Links – While the main Google
      search does not show many links, the Google blogsearch
      does. It will show the legitimate links by other blogs,
      not the scraper blogs. The scraper blogs (bloggers who
      gather copyrighted material) can be monitored by using
      AideRSS.*

* Source: 33 Website Success Metrics (Tad Chef).
   237   238   239   240   241   242   243   244   245   246   247