Management mistakes and successes /
Hartley, Robert F., 1927-
Management mistakes and successes / Robert F. Hartley. - 10th ed. - Hoboken, NJ : Wiley, c2011. - xii, 387 p. ; 23 cm.
."25th anniversary edition"
Includes bibliographical references and index.
"Hartley's casebook is rich in content with easy-to read case studies that are well-suited for business professionals. They'll learn every key aspect of management, from performance and crises to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google's entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business
.professionals learn how to become great business leaders"--
9780470530528 (pbk.) 0470530529 (pbk.)
2010026709
Management--Case studies.
HD31 / .H3485 2011
658.4 / HRM
Management mistakes and successes / Robert F. Hartley. - 10th ed. - Hoboken, NJ : Wiley, c2011. - xii, 387 p. ; 23 cm.
."25th anniversary edition"
Includes bibliographical references and index.
"Hartley's casebook is rich in content with easy-to read case studies that are well-suited for business professionals. They'll learn every key aspect of management, from performance and crises to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google's entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business
.professionals learn how to become great business leaders"--
9780470530528 (pbk.) 0470530529 (pbk.)
2010026709
Management--Case studies.
HD31 / .H3485 2011
658.4 / HRM