Strategic management : concepts and cases, a competitive advantage approach /

David, Fred R.

Strategic management : concepts and cases, a competitive advantage approach / Fred R. David, Forest R. David. - 6th ed, Global edition. - Harlow, Essex, England : Pearson, 2017. - 680 p. : ill. ; 28 cm. - Always learning . - Always learning. .

Includes bibliographical references and index.

9781292148502 9781292148496

--Case studies

HD30.28 / .D385 2017

658.4012 / DFS

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