E-business and e-commerce management : strategy, implementation, and practice /
Chaffey, Dave, 1963-
E-business and e-commerce management : strategy, implementation, and practice / Ebusiness and ecommerce management. Dave Chaffey. - Harlow, England ; New York : FT Prentice Hall, 2002. - xxi, 547 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780273651888
Electronic commerce.
Business enterprises--Computer networks.
HF5548.32 / .C472 2004
658.872 / CDE
E-business and e-commerce management : strategy, implementation, and practice / Ebusiness and ecommerce management. Dave Chaffey. - Harlow, England ; New York : FT Prentice Hall, 2002. - xxi, 547 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780273651888
Electronic commerce.
Business enterprises--Computer networks.
HF5548.32 / .C472 2004
658.872 / CDE