Strategic management : concepts and cases, a competitive advantage approach /

David, Fred R.

Strategic management : concepts and cases, a competitive advantage approach / Fred R. David. - 14th ed. Global ed. - Boston : Pearson, 2013. - 267 p. : ill. ; 28 cm.

.Includes index

Includes bibliographical references

9780273767480 0273767488


Strategic planning.
Strategic planning--Case studies.

HD30.28 / .D385 2013

658.4012 / DFS

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