Essentials of marketing / Jim Blythe.
Material type: TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2008Edition: 4th edDescription: xx, 335 p. : col. ill. ; 27 cmISBN: 9780273717362; 9780273693581Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .B485 2008Online resources: Click here to access onlineItem type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
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Books | BUC | BUC | 658.8 BJE (Browse shelf (Opens below)) | Available | 16697 |
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Includes bibliographical references and index.
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