Essentials of marketing research / Joseph F. Hair, Jr., ... [et al.].

Contributor(s): Hair, Joseph FMaterial type: TextTextLanguage: English Publication details: New York : McGraw-Hill/Irwin, c2010Edition: .2nd ed, International edDescription: xvii, 398 p. : ill. ; 26 cmContent type: ISBN: 9780071220286Subject(s): Marketing researchDDC classification: 658.83
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.Previous ed.: Boston, Mass, McGraw-Hill/Higher Education, 2008

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