Global marketing / Warren J. Keegan, Mark C. Green.
Material type:
TextLanguage: English Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005Edition: 4th edDescription: xx, 636 p. : col. ill., col. maps ; 28 cmContent type: ISBN: 9780131968547Subject(s): Export marketingDDC classification: 658.84 LOC classification: HF1416 | .K443 2005
| Item type | Current library | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
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BUC | BUC | 658.84 KWG (Browse shelf (Opens below)) | Available | C - 43 | 15225 |
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| 658.84 INM International marketing / | 658.84 INM International marketing / | 658.84 INM International marketing / | 658.84 KWG Global marketing / | 658.84 KWG Global marketing / | 658.84 KWG Global marketing / | 658.84 PDA Advertising campaign strategy : a guide to marketing communication plans / |
.Includes index
.Includes bibliographical references
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