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Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal.

by Temporal, Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Singapore ; New York : John & Wiley, c2000Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: BUC (1) Call number: 658.827095 TPB.

Corporate charisma : how to achieve world-class recognition by maximising your company's image, brands, and culture / Paul Temporal & Harry Alder.

by Temporal, Paul | Alder, Harry.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: London : Piatkus, 1998Availability: Items available for loan: BUC (1) Call number: 659.2 TPC.

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