Developing business strategies / David A. Aaker.
Material type:
TextPublication details: New York : J. Wiley, c2001Edition: 6th edDescription: xiv, 338 p. : ill. ; 24 cmISBN: 0471064114 (cloth : alk. paper); 9780471064114Subject(s): Strategic planning | Marketing -- ManagementDDC classification: 658.4012 LOC classification: HD30.28 | .A23 2001Online resources: Click here to access online | Click here to access online | Click here to access online
| Item type | Current library | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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BUC | BUC | 658.4012 ADD (Browse shelf (Opens below)) | Available | D - 36 | 15960 |
Total holds: 0
Includes bibliographical references and index.
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