Design thinking : new product development essentials from the PDMA / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin.

Contributor(s): Luchs, Michael, 1968- | Swan, Scott, 1962- | Griffin, Abbie | Product Development & Management AssociationMaterial type: TextTextPublication details: Hoboken, New Jersey : Wiley, [2016]Description: 431 P. ; 25 cmContent type: text ISBN: 9781118971802 Subject(s): Product design | Critical thinking | Creative ability in businessAdditional physical formats: Online version:: No titleDDC classification: 658.5752 LOC classification: TS171 | .D4695 2016
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