Marketing research : an applied orientation / Naresh K. Malhotra.

By: Malhotra, Naresh KMaterial type: TextTextLanguage: English Publication details: Upper Saddle River, N.J. : Prentice Hall, c1996Edition: 2nd edDescription: xxxiii, 890 p. : ill. ; 26 cmISBN: 0131257331; 9780131257337Subject(s): Marketing research | Marketing research -- MethodologyDDC classification: 658.83 LOC classification: HF5415.2 | .M29 1996
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Holdings
Item type Current library Home library Call number Status Notes Date due Barcode Item holds
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14887
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14888
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14889
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14890
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14891
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14892
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14893
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14894
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14895
Books Books BUC
BUC
658.83 MNM (Browse shelf (Opens below)) Available A - 43 14886
Total holds: 0

Includes bibliographical references and index.

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