Why people buy things they don't need : understanding and predicting consumer behavior / Pamela N. Danziger.
Material type:
TextLanguage: English Publication details: Chicago : Dearborn Trade Pub., c2004Description: xi, 291 p. : ill. ; 23 cmContent type: ISBN: 0793186021Subject(s): Consumer behavior | Consumers -- Research | Marketing researchDDC classification: 658.8342 LOC classification: HF5415.32 | .D36 2004Online resources: Click here to access online | Click here to access online | Click here to access online
| Item type | Current library | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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BUC | BUC | 658.8342 DPW (Browse shelf (Opens below)) | Available | B - 38 | 15269 |
Total holds: 0
Includes bibliographical references and index.
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