Architect's essentials of marketing / David Koren.
Material type: TextLanguage: English Series: Architect's essentials of professional practice seriesPublication details: Hoboken, N.J. : John Wiley & Sons, c2005Description: vii, 280 p. ; 22 cmContent type: ISBN: 9780471463641Subject(s): Architectural services marketing -- United StatesDDC classification: 720.688 LOC classification: NA1996 | .K67 2005Online resources: Click here to access online | Click here to access online | Click here to access online
Contents:
Marketing strategy : start at the start -- The business development cycle : getting
.the job -- Marketing tools and resources : your arsenal of marketing weapons
Item type | Current library | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Books | BUC | BUC | 720.688 KDA (Browse shelf (Opens below)) | Available | E - 43 | 12061 |
Total holds: 0
Includes bibliographical references (p. 271-273) and index.
Marketing strategy : start at the start -- The business development cycle : getting
.the job -- Marketing tools and resources : your arsenal of marketing weapons
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