Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby.

By: Baron, Steve (J. Steve)Contributor(s): Conway, A | Warnaby, GaryMaterial type: TextTextLanguage: English Series: Advanced marketing seriesPublication details: Los Angeles : Sage, 2010Description: viii, 202 p. : ill. ; 25 cmContent type: ISBN: 9781412931212 (cloth); 9781412931229 (paper)Subject(s): Relationship marketing | Customer relationsDDC classification: 658.812 LOC classification: HF5415.55 | .B375 2010
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658.812 BSR (Browse shelf (Opens below)) Link to resource Available E - 42 15591
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Includes bibliographical references and index.

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